AAPL has been fast growing for more than a decade and this business growth and innovations are closely knitted. AAPL has heavily invested in its R&D. industrial machinery and logistics, computing equipments, and mechanical goods for manufacturing are largely benefitted from increased R&D spending. The leaders at AAPL are of the view that the industries are typically associated with rapid technological improvements benefit from greater R&D expenditures.
Majority at AAPL is of the view that R&D is really something that can help them in undertaking big overseas orders/consignments. R&D is an integral part at AAPL and is associated with daily life. A vast amount of the money has been spent on formal researches in its in house laboratory. As a result improvements of products are already doing quite a good job at AAPL.